Catch up on marketing, meetings and more...

Faster Tourism - Free Business Support for Tourism and Leisure Businesses

We are delighted to be working with Fastershire and the Marches Growth Hub Herefordshire to offer Herefordshire tourism and leisure businesses FREE consultancy sessions.  Use this time to get some one-to-one support to help develop your website, marketing, social media and more. Visit HERE to book your slot. Faster Tourism Event Photo

News, Advice and Support from Visit Britain and Visit England

We're Good to Go!

Visit England have launched a quality mark ‘We’re Good to Go’ to signal when a tourism and hospitality property has worked hard to follow COVID-19 guidelines and is safe to visit.

Businesses can register in all parts of the UK and are assessed according to their respective national social distancing and cleanliness protocols. In England, businesses must align with the Government’s official guidance for the sector including ‘Working Safely during coronavirus: The visitor economy’. An ‘alert’ system ensures that businesses signed up to the standard are notified of any changes to official guidance and a Business Support Hub provides further help.

Assessors will undertake random spot-checks on businesses to ensure that they are adhering to requirements.

The social distancing and cleaning protocols for businesses will be available shortly on the UKHospitality website.

COVID-19 - latest information and advice for businesses

Please click on the link below the see the latest tourism-related news and information for UK tourism businesses on the outbreak of COVID-19, including links to useful information and advice. The best source of information for any visitors with individual questions or health concerns is Public Health England. To stay up to date with UK Government advice on coronavirus visit the GOV.UK website.

The will be updated regularly, as new information is made available by the UK Government.  Click here for the latest tourism related news and information.

VisitBritain/VisitEngland business recovery webinar programme

Find out about the new series of business recovery webinars to help you get back on track following the coronavirus pandemic. Click HERE for more details

  • 'Taking England to the World': Free training to help your business become international-ready
    Sign up for free training from VisitEngland on how to take your business overseas. Dates available for Autumn 2020. Click HERE for more details.
  • Inspire them to dream
    Visit Britain are refocusing their international marketing activity in the light of COVID-19. If you are a destination or a business in the tourism sector, find out how you can get involved and share your stories with them HERE
  • Inspire them to discover home soil
    Visit Britain are gathering content to inspire consumers to dream about their next domestic holiday in England for when the time is right. If you are a destination or a business in the tourism sector, find out how you can get involved and share your stories with them HERE 
Visit Britain Business Advice HubThe Visit Britain Business Advice Hub can be accessed HERE

Latest Advice

All of us in Visit Herefordshire understand that this is a difficult time for you, your business, and your employees. Government measures and advice are being updated as the situation develops so we encourage you to visit these pages and links regularly for the latest position.

We urge all Herefordshire businesses to do everything they can to limit the spread of Covid-19 (coronavirus). Please ensure you and your staff follow government guidance to ensure social distancing.

Business Support and Advice

Offering FREE one to one support services for businesses and in partnership with Herefordshire Council the Marches Growth Hub is a place where businesses can find out more about funding and finance and wider business support available to local Herefordshire businesses, regardless of size or sector, from pre-start to established businesses.  You can contact the growth hub at

You can find all the support currently available to businesses in Herefordshire on the Herefordshire Council COVID-19 Business Advice and Support Pages HERE

Still unsure what is available to you?  Use this business support finder to see what support is available for you and your business.

Training and events to support your business:

The Marches Growth Hub calendar has a list of training and events to help support your business.
Fastershire - New FREE courses to help get your business online.

NEW - Support and advice for restricted opening of bars, pubs, cafes and restaurants is available from Herefordshire Council.  Full details HERE

Other useful links include:

Herefordshire Council Coronavirus – Latest News
Marches Growth Hub
Fastershire delivering broadband and business support in Herefordshire in partnership with Herefordshire Council
Herefordshire and Worcestershire Chamber of Commerce
Federation of Small Businesses
Support for businesses from outside government

We recognise that aside from financial and business support you, your supply chain, or your employees may want to access mental health and wellbeing advice. Please visit for details of the local advice and services.


Destination Management Plan

The Herefordshire Sustainable Destination Management Plan 2018 - 2022 was published in 2018 by the Herefordshire Sustainable Food and Tourism Partnership and Visit Herefordshire

To download the Destination Plan click here

The Herefordshire Brand

The Herefordshire brand has been created as a free resource for you - the Herefordshire community; businesses, organisations and individuals to raise awareness our lovely county and your place in it.

We see the brand as a stamp of pride, of credibility and as a genuine opportunity for our previously shy county to stand out.

Using the brand is FREE to use and is subject to application but it’s a very simple process! Just check out the terms and conditions, decide how you want to get involved and then sign up to get your login to access all the brand resources.

The brand guidelines explain how to use the logos, but it can be as simple as choosing a logo and popping it on your website, but if you want some help the brand manager is always happy to advise.

Sign up to the Herefordshire Brand today at

Visit Herefordshire News

Visit Herefordshire (May 2019)

To ensure a continued presence in the county Herefordshire Council are currently running the Visit Herefordshire website, Twitter and Facebook accounts.

Support will be provided to tourism businesses in Herefordshire, with visitor enquiries directed to our local tourist information providers.

We look forward to working with you over the coming months.

If you are a visitor to Herefordshire and want to find our more contact our Tourist Information Centres

To find out how Visit Herefordshire can support your business or for any other enquiries please contact:

Herefordshire in the news

Herefordshire a Great Place to Visit (Rural Media, Jan 2020)

Hererfordshire - The English County Time Forgot (Telegraph Travel, Jan 2020)

Herefordshire a Hidden Gem in England (UNILAD Adventure, Feb 2020)

Crafty getaway: 10 of the best creative boltholes in the UK (Observer Jan 2020)

Herefordshire Destination Business Improvement District (BID) - Feasibility Study

During 2019 businesses across Herefordshire were asked about their priorities and the best way forward for a well-funded and sustainable county wide tourism body for Herefordshire.

The Mosaic Partnership was commissioned by the Herefordshire Sustainable Food & Tourism Partnership (HSFTP) with funding from Herefordshire Council to assess the feasibility of developing a Destination Business Improvement District (BID) for Herefordshire.

Herefordshire faces many of the typical challenges that destinations face, such as, regional, national and international competition for market share and visitors, access and infrastructure issues, modernising and attracting investment, engagement with local residential and business communities and of course organisational and funding stability. It is against this backdrop and the desire to continue to evolve and succeed that the concept of a Business Improvement District (BID) is being investigated. 

The fesibility study provides a summary of the full and detailed report and can be downloaded here

The Marches LEP Visitor Economy Strategy

Launched in January 2020 this is a visitor economy strategy for the Marches - the counties of Shropshire and Herefordshire, and the unitary authority of Telford & Wrekin. It has been commissioned by The Marches Local Enterprise Partnership (LEP) to understand the potential of the visitor economy. The strategy sets out what needs to be done to deliver the economic opportunity in a way that supports the environment and fulfils the role of tourism as an enabling sector.

To download a copy of the report click here